Game culture, storyworld weaving and tech dev has always been a big part of my life; from making board games as a kid and researching Iron Age mythology, materials and game remains as an archaeologist, to working in AAA and founding my own game innovation lab, Collaboratory.

My academic background is transdisciplinary with strong roots in film and interactive arts. Other disciplines, like cognitive science and archaeology, gave a deeper understanding of communication (narrative) and technology (interaction). Pre-university I studied things like Dance, Organisation & Leadership, Business Economy, Web Design, Drama and Digital Arts. I started my first company while studying in 2007. Most of the time I have chosen to work with new experience designs, including doing research in VR, AR, AI and developing my own cyborg interfaces as well as games, fashion and stage performances controlled by things like brainwaves or bionics.

My work is usually collaborative and I have a long track record of being a visionary servant leader, inspiring and motivating diverse teams. Facilitating team building events and forming innovation and brand strategies was also part of my work. For example in the game industry, where I also introduced hackathons, game jams and methods beyond design thinking, agile game dev and similar traditional processes. I have curated tech events with ca 25 – 25 000 participants of all ages and backgrounds, bringing game and maker culture to the public.

Collaboratory was supporting indies, start-ups and students, as well as bigger organisations and policy makers, and increased diversity and inclusion in the tech industry. My gallery Epic Unidragon was, just like Collaboratory, the first of its kind in Sweden. I spent most of my career in a film studio, bridging film and game culture, working in a constantly changing environment. I have lived in many different cities and the last months (2017/18) I have been a digital nomad, mainly in Tokyo and Hong Kong as I wanted to learn more about the growing Asian market.

As a person I am loyal and passionate about my work, I do not separate life/work and I will never waste my life sitting still in an office counting hours until its Friday. If I set my mind on creating something I will do it, even if it is the last thing I do. I do not like to categorize but according to Kersey Temperament Sorter I am an Architect, and according to MBTI, an INTP (introversion, intuition, thinking, perceiving). In short, an introvert who is highly creative and needs lone time, but who has learned social and organisational codes and is a great collaborator and people person because of high empathy, intuition and metacognitive skills, never leaving a team member behind.

I have a low tolerance for bullshit and spinelessness and never fear standing up for myself and my communities. I believe in collaborating instead of fearing competition, we grow only by constantly learning from others, and by daring to say yes to new things instead of fearing change. A fearless yes and serendipity can get you into crazy experiences. Like ending up on a fishing boat with a group of strangers, at 4 in the morning, heading for micro nation Sealand, doing car stunts without a drivers license, being in a radio show in New York, with a boy band and a dude from Misfits, or in some kind of clue hunt in dark, narrow tunnels under the CERN lab. When I grow up I will probably be an iron smith.